Exclusive Video Premiere: Echotide – Her Back To The Sun

Brisbane, Australia’s Echotide are gearing up to release their sophomore album Into The Half Light, and today we’re pleased to bring you the premiere of their haunting music video for their new track “Her Back To The Sun”. 

It’s really hard not to love a band that takes its time to deliver spectacular results. Somehow, the painstaking work that goes into a record which takes five years to be complete can be felt in every note, if it’s done with a certain kind of consistency. Echotide released their debut album – As Our Floodlights Gave Way to Dawn – five years ago, after working on it for five years. Soon, it will be time for the follow-up, and we have the pleasure of premiering the video for one of the tracks on the upcoming record – Her Back To The Sun.

Australian post-rock bands seem to have a knack for creating stunning visuals to accompany their music. Consider Dumbsaint’s Panorama, in ten pieces, from 2015, which came with an oppressive video cross-section through suburban life. Echotide’s latest work places another brick in this edifice where sight and sound blend together, moving one step further from the tired trope of cookie-cutter “music videos”.

However, the film does take a bit of patience to kick in. At first, I was surprised to see that the music was what seemed to keep the visuals afloat. The powerful, proggy keyboards (decidedly Steven Wilson-esque on this track) and expansive guitars we’ve all come to love from Echotide felt like they were definitely overwhelming the video. To put it another way, my ears were more tantalized than my eyes for the first 30 seconds or so.

But build-up matters, and it seems to me Echotide wanted to drive this point home in visual form as well as auditory. I won’t spoil the big reveal, but the way the video morphs over time blew my mind in a very psychedelic-philosophical way. I’ve rarely seen such a mirroring effect between music and visual reality, done with such care and natural ease. It’s the kind of thing that makes you facepalm for not thinking of it before, but not too hard, so that your face can still see the beauty unfolding before you.

If this video and track are anything to go by, and I strongly believe they are, Echotide’s upcoming new album will be a memorable release.

Preorders for Echotide’s sophomore album, Into The Half Light, will start on October 22th. 
More on Echotide: Bandcamp || Facebook || Twitter

This article was published via a nominal contribution by the submitter to help us cover blog expenditures and keep AD running, but there was no agreement on content and all opinions belong to the author.


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